Projects Worked Upon
01 Website Development

Preeti Mallapurkar Website
Designed and developed a personal-brand website for Indian Marathi actress and author Preeti Mallapurkar, focusing on brand presentation, functionality, user experience and digital presence.

Elevent Planners Website
Designed and developed a professional website for an event management company with emphasis on brand presentation, functionality, user experience and online presence.

Personal Portfolio Website
Designed and developed a professional portfolio website to present digital marketing expertise, projects, experience and professional capabilities.
02 LinkedIn Personal Branding

Preeti Mallapurkar
Optimised LinkedIn positioning, audience relevance and content direction to build a stronger and more consistent professional identity.

Abhishek Singh Rajput
Optimised LinkedIn presence by refining niche positioning, audience relevance and professional content direction.

Aditya Sarmah
Strengthened LinkedIn positioning through niche analysis, audience relevance and a more consistent professional content direction.
03 SEO & GEO

SEO & GEO Content Strategy 2026
Developed a content strategy combining traditional search optimisation with Generative Engine Optimisation for search engines and AI-powered discovery.

Technical SEO Audit & Optimisation
Analysed technical SEO factors affecting crawlability, website structure, performance and search visibility.

Website Issues & Optimisation Audit
Reviewed website structure, content, UX and optimisation issues and translated findings into actionable improvements.
04 Paid Advertising

Google Ads Campaign Strategy
Developed a paid-search approach covering keyword selection, campaign planning, ad creation and audience targeting.

Meta Ads Campaign Strategy
Worked on audience targeting, campaign structure, creative direction and optimisation principles for Meta advertising.

Email Marketing Strategy
Designed an email marketing approach focused on audience segmentation, campaign structure and conversion-oriented communication.
05 Digital Marketing & Strategy

Online Reputation Management
Developed strategies to strengthen digital reputation by analysing online presence, brand perception and credibility opportunities.

E-Commerce Marketing Strategy
Explored strategies for attracting, engaging and converting online shoppers through content, advertising and conversion opportunities.

Market Research & Consumer Insights
Analysed markets, audiences and competitors to identify consumer insights supporting marketing decisions and strategic positioning.

Social Media Marketing Strategy
Created an audience-focused social media strategy covering content planning, platform selection, engagement and brand communication.

Sales & Pitching Strategy
Explored structured approaches to presenting solutions, understanding prospects and communicating value through marketing and sales communication.

Zenith Films – Digital Media Strategy
Developed a digital media strategy focused on brand positioning, audience reach, content direction and online presence.
06 Creative & Media

Graphic Design
Created digital graphics and visual assets for marketing communication, social media, branding and promotional campaigns.

Media Publication Outreach
Developed media outreach and publication strategies to identify opportunities for stronger brand visibility and digital coverage.
07 Profile & Reputation

IMDb Profile Optimization
Improved an Indian Marathi actress Preeti Mallapurkar’s IMDb profile by organising professional information and strengthening relevant digital connections.

Digital Presence Audit
Conducted an in-depth digital presence audit of Indian Marathi actress Preeti Mallapurkar across relevant online platforms.
